Uh, they're yummy! That's reason enough! I suspect that in recent years,
Peep fanciers have been more open, and have discovered each other, with
the help of the Internet and other media. Peeps have become kind of a
fad-food or cult-food in certain circles. A few Peep-a-holics have
admitted to me that they were ashamed to admit to others that they
enjoyed Peeps and consumed so many. Peepophiles have only recently begun
to come out of the closet.